Loading, please wait...

Top Toys

Top Toys

Spend $50, save $10; spend $100, save $25 on select toys*

Bullseye's Top Toys

Feelin’ nostalgic

Childhood faves of the past are back…and even better than you remembered.

Barbie Dream House

Barbie Barbie Dreamhouse

Dream up all kinds of stories with 8 rooms, a rooftop pool and slide, a working elevator and 70 accessories.


Cool Maker KumiKreator

Friendship bracelets are BACK! Just load the spools and spin to create awesome braided masterpieces.

Sweet Spoonfuls Doll

Baby Alive Sweet Spoonfuls Doll

Mix her food, feed her and change her diapers. Exclusive options include a bonus pack with more food and diapers.

Gator Car Wash

Hot Wheels Gator Car Wash

This tricked-out car wash is so cool. It includes a conveyor belt, color-changing dunk tank and more.


Buffalo Games SkeeBall

Bring home this exclusive arcade game for tons of fun. Play a solo game or team up for some competition.

Beyblade Ultimate Tournament

Beyblade Ultimate Tournament Collection

This exclusive stadium is the largest ever with 6 Beyblades, 4 championship rings and 2 SST launchers.

Ignite those imaginations

Playtime has never been so F-U-N.

Tic Tac Tongue

Yulu Tic Tac Tongue

This exclusive game is super fun. Be the first to knock down the target that matches the card and you win!

Smart Learning Home

Fisher-Price Smart Learning Home

Help your baby learn about numbers, shapes, the weather and more with music, lights and sounds.

Think & Learn Rocktopus

Fisher-Price Think & Learn Rocktopus

This fun toy helps kids explore musical styles while learning about instruments, rhythmic patterns and more.

Melissa + Doug Deluxe Play Store

Melissa & Doug Deluxe Play Store

Grab that shopping list. This exclusive playset comes with a ton of accessories (65, actually).

LEGO Unikingdom Fairground Fun

LEGO Unikitty Unikingdom Fairground Fun

Go wild at the fair and on the rollercoaster with favorite characters like Dr. Fox, Unikitty and Prince Puppycorn.

Our Generation School Room

Our Generation Doll School Room

School’s in session with this 76-piece playset. Get a glow-in-the-dark whiteboard, recess bell and more.

Toying with tech

Robots, Batmobiles and high-tech pets, oh my!

Boxer Robot

Boxer Boxer Robot

Meet Boxer, your pint-sized interactive robot buddy. Pick from blue or black and get ready for hours of playtime.

LEGO App-Controlled Batmobile

LEGO Super Heroes App-Controlled Batmobile

Control the 4-wheel drive Batmobile via Bluetooth to pull off sweet moves like 360-degree spins.

MiBRO R/C Robot

Really Rad Robots MiBRO R/C Robot

This robot has a bunch of different modes and can dance, grab a snack, play soccer and more.

Rock-A-Too The Show Bird

furReal Rock-A-Too, the Show Bird

This exclusive toy is here to entertain. He sings, dances, records and repeats phrases and tells wacky jokes.

Interactive Plush Monkey

Fingerlings Interactive Plush Monkey

Swing them, pet them or give them a kiss and watch them kiss you back. Pick from Boris (blue) or Bella (pink).

NERF Laser Ops Pro

NERF Laser Ops Pro

Bring laser tag home. Customize your blaster, track performance, detect enemies and more.

Nintendo Switch

Nintendo Nintendo Switch

Solo, on-the-go gaming fun or hook it up to Wi-Fi for multiplayer action. Any gamer will L-O-V-E this console.

Jetson Rogue Hoverboard

Jetson Rogue Hoverboard

Zoom around on this exclusive hoverboard with active-balance technology, all-terrain tires and light-up wheels.

Viro 550e Electric Scooter

Viro Rides 550e Electric Scooter

This cool, exclusive scooter has a thumb control throttle, lever-activated brake and high-visibility LED lights.

Get into character

Say hi to some familiar faces and soon-to-be favorites.

Let’s Dance Elmo

Sesame Street Let’s Dance Elmo

Time to boogie down. This musical Elmo has 3 play and dance modes that you activate on his headphones.

Ultimate Fire Truck

PAW Patrol Ultimate Fire Truck

Save the day with this PAW Patrol fire truck! Includes 2-ft. tall ladder, water cannon, plus flashing lights and sounds.

Transformers Power Charge Bumblebee

Transformers Power Charge Bumblebee

Bumblebee transforms from bot to car mode in 17 steps. Features lights, sounds and rumble sound effects.

Princess Nella Knight

Nella the Princess Knight Transforming Princess Knight

Nella transforms from a princess to a knight with the click of a button. This exclusive toy is sure to be a big hit.

Jurassic Rex

Imaginext Jurassic Rex

This super-cool dino has color-changing, light-up eyes that dilate and a mouth that glows red.


Lupita Lupita Doll & Book Set

Lupita is your partner in kind! She inspires good deeds all over the world. Get the exclusive doll and book.

The big reveal

Oh, the suspense! These gems will keep the kiddos guessing—and loving every minute.


Hatchimals HatchiBabies

Hatch and raise adorable baby Hatchimals. Choose from CheeTree, Ponette or the exclusive MonKiwi.

Mega Party Surprise Set

Party PopTeenies Mega Party Surprise Set

Everyday’s a party with this exclusive toy. Just pull, twist and pop to discover over 50 pieces and surprises.

Unicorn Super Flip

Pikmi Pops Unicorn Super Flip

Includes an exclusive scented unicorn jumbo plush, a glitter cone, 8 other new surprises and more.

LOL Surprise

L.O.L. Surprise L.O.L. Bigger Surprise

Discover 60+ never-before-seen surprises with limited-edition dolls and accessories.

Crate Creatures Surprise

Crate Creatures Super Crate Creatures Surprise

Unleash their new "Beast Friend" with this unique toy. Pick from Croak, Nann or Guano.

*See offer details. Restrictions apply. Pricing, promotions and availability may vary by location and at Target.com.